We first wanted to better understand how young people feel about the current economic system.
So we started by examining a troubling 2016 Harvard University survey that found that 51 percent of American youth aged 18 to 29 no longer support capitalism.
Only 42 percent said they back it, while just 19 percent were willing to call themselves "capitalists."
While it may be true that young people of any generation tend to have less support for incumbent economic and political systems and tend to change their views as they age, past polls on the topic suggest this is a new phenomenon felt especially by today's youth.
A 2010 Gallop poll showed that only 38 percent of young people had a negative view of capitalism - and that was right after the worst financial and economic crisis since the Great Depression, which hit young people especially hard.
Young people and capitalism
Are Americans under 30 more against capitalism than ever before?
In a 2016 survey, only one in four identified as a capitalist:
Number of respondents varied by survey. The 1975 poll only surveyed people ages 18 to 24, while others surveyed people aged 18 to 29
Chart: The Conversation, CC-BY-ND. Research by Joseph Blasi and Douglas Kruse
Data provided by The Roper Center for Public Opinion Research
Source: Peter Hart Poll (1975), Gallup Poll (2010), Princeton Survey Research Associates for the Pew Research Center (2010), Institute of Politics Poll (2015), Institute of Politics Poll (2016)
What can we make of this?
Do they prefer socialism, in which the government more actively regulates and intervenes in the economy and restricts individual choice?
The Harvard poll showed just 33 percent said they favor socialism.
A separate poll, however, conducted in 2015 by conservative-leaning Reason-Rupe, found that young adults aged 18 to 24 have a slightly more favorable view of socialism than capitalism.
Their views contrast markedly with their older peers, who consistently tell pollsters they prefer capitalism by wide margins - more so as their age climbs. Still, the share of the overall population that questions capitalism's core precepts is around the highest in at least 80 years of polling on the topic.
To be sure, the questions pollsters ask Americans vary significantly from poll to poll, and sample sizes aren't always large enough to draw firm conclusions.
All the same, the data suggest that today's young people are part of a vanguard of Americans losing faith in capitalism and ready to embrace something new.
Criticisms of capitalism
According to three different surveys, younger Americans tend to take a more negative view of capitalism.
In a 2010 survey, 48 percent of Americans aged 18 to 29 had negative reactions to the word:
But what do they want?
So if young people are increasingly rejecting capitalism but they're ambivalent about socialism, what do they want?
To answer this, we need to explore what about capitalism they find so unsatisfying.
A follow-up focus group to the Harvard study concluded that many of these young people feel that,
"capitalism was unfair and left people out despite their hard work."
A 2012 survey by the Pew Research Center found that 71 percent of those 18-34 years of age perceive strong conflicts between the rich and the poor in American society.
A majority of young people said they believe that those with means got there because,
"they know the right people or were born into wealthy families."
These views on the inequality inherent in the American economic system command majorities of Republicans, Democrats, Independents, conservatives, moderates and liberals.
To us, this suggests the critical reason young people have lost faith in capitalism is that it has lost its ability to be fair. But they don't seem to think an alternate system such as socialism can fix the problem.
Rather, we can begin to piece together what might work, in their view, by examining a 2015 survey by Public Policy Polling, which asked participants their views on employee-owned companies and government intervention to encourage them.
The poll found that 75 percent of 18- to 29-year-olds support this, far more than every other age category, while 83 percent said employee-owned companies are as American as apple pie, hot dogs and baseball.
So these polls in a way suggest young people don't want less capitalism, they want more of it.
They just want to make sure it's shared more broadly, such as by making it easier for more of us to become capitalists and share in the wealth we collectively create.
As two professors meeting this generation daily in our classrooms, we have been surprised by the strong support for these concepts in our college courses on economics and corporate governance.
Other surveys suggest that the desire for a more inclusive form of capitalism is becoming more widely held.
A 2016 Gallup State of the American Workplace survey found that 40 percent of all American workers would leave their company to work for one that had profit-sharing.
And it's becoming increasingly easy to do that as more companies in the U.S. embrace employee ownership in one form or another, some drawn by its ability to reduce turnover and improve economic performance.
And just last year, a company started up in Silicon Valley offering certification of employee-owned businesses,
"to build an employee-owned economy."
Gunning for the economy
What Americans witnessed on March 24 was an energetic, dynamic and powerful new political force in America.
Right now it's focused on guns. But this force may well turn its attention to the structure of corporations and an economic system that has led to ever-widening levels of inequality.
Just as lawmakers may want to rethink their views on gun rights, they may also want to begin re-examining their understanding of what capitalism is supposed to look like.
Americans and capitalism
Surveys over the years show that Americans' feelings about capitalism tend to ebb and flow.
Negative views have been high in recent years.
Chart: The Conversation, CC-BY-ND.
Research by Joseph Blasi and Douglas Kruse.
Data provided by The Roper Center for Public Opinion Research.