Those who don't identify this assumption are not
excused in the grand chess game, but instead are displaced and exploited by
forces they do not comprehend.
To that end it has always been
preferable for the rulers to build up illusions which conceal the true
nature of the game.
Basically it's a method of domination, and he
said this was beneficial and essential because the prevailing interests, the
accepted concerns of the population elude the public. Lippmann wasn't
theorizing, nor was he explaining anomaly that he had observed from far
away, he was part of that particular class and he directly affected the
evolution of this new method of control.
In 1917 Woodrow Wilson assembled the Committee on Public Information, also known as the CPI. It was a disinformation bureau and its goal was to boost war approval among the American people.
The CPI, controlled by a man named George
Creel, was known for its vulgar approach, blatant overstatements and
Instead of using nonintellectual tactics Bernays analyzed the psychology of the American people, then according to his scrutiny he conceived a campaign to advocate the idea that America's function in the war was to: