Ashley Lutz

April 25, 2012
from BusinessInsider Website


A chart we found on today shows that most products we buy are controlled by just a few companies. It's called "The Illusion of Choice."

Ever wonder why you can't get a Coke at Taco Bell? It's because Yum!

  • Brands was created as a spin-off of Pepsi - and has a lifetime contract with the soda-maker.

  • Unilever produces everything from Dove soap to Klondike bars.

  • Nestle has a big stake in L'Oreal, which features everything from cosmetics to Diesel designer jeans.

Despite a wide array of brands to choose from, it all comes back to the big guys.