September 04, 2007
Delray Beach, Fla. based VeriChip Corp. plans
to market its VeriMed implantable chips and Patient Registry service
directly to consumers.
The vendor's new Patient First program will enable patients to be
implanted with its VeriChip microchip for free and pay a $9.95
monthly fee for a subscription to its Patient Registry service. The
Patient Registry is a component of VeriChip's Patient Identification
System, which enables patients to be implanted with a microchip
that's linked to their medical information.
The chip, which contains a 16-digit identification number assigned
by VeriChip, is implanted underneath the patient's skin, between the
elbow and shoulder. Physicians can access the number by scanning a
patient with the vendor's reader. To access the medical record,
physicians must enter the number into VeriChip's Web-based Patient
VeriChip will launch the Patient First program in the areas where
several hospitals use its VeriMed system, including south Florida,
northern New Jersey, Boston, Baltimore, Washington, Philadelphia and
Atlanta. The vendor previously relied on physicians and hospitals to
attract patients to be implanted with the microchips. Patients also
had to pay at least $200 up front for the implantable chip and
patient registry service under the former program.
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